Alex Sanfilippo guesting on Marketing Your Podcast By Hector Santiesteban
Being a guest on other podcasts is the best way to increase your downloads. Guesting on other people’s shows is a great way to cross-promote your shows to each other’s audiences. This means that you’ll be able to get some of their listeners that are interested in your show and vice versa. The key is finding shows that are also in your niche. Because people only release 1-2 shows per week, there’s a lot of room for collaboration instead of competition.
Today’s guest is Alex Sanfilippo, the founder of Podmatch. PodMatch helps to “MATCH IDEAL PODCAST GUESTS AND HOSTS TOGETHER TO PRODUCE HIGH-QUALITY INTERVIEWS.”
We talk about why you should make guesting a part of your podcast marketing strategy and also how you can maximize your efforts.
Here are some tips from the show:
Make a list of all the big and small shows in your niche. The larger shows will have a bigger audience but they may not be as willing to collaborate with you. But don’t be afraid to guest on small shows. They have the added benefit of usually having extra loyal listeners. This makes it easier to convert them as a listener to your show. show.
You can join for free at PodMatch.com