Instagram is growing in popularity. It has been for years. But recently, it’s really starting to boom! For many businesses, Instagram has become the social media platform that yields the highest ROI on advertisements and has the highest customer engagement rate. Plus, Instagram is the social media platform that people spend the most time on. Because of this, it’s important to talk about Instagram growth agencies and what they can do for your brand.
“Instagram growth agencies, you say? Isn’t that spamming?!” No, it’s not.
It’s 2019 people! Using an Instagram growth agency is the way of the future for brands that want to increase their exposure. It’s gotten a bad rap over the years, but it’s time to start seeing these Instagram growth agencies for what they have evolved into, and the value they add. (And what’s that, you ask?)
Instagram growth agencies serve as strategic partners for your brand.
Hear me out! Who has time to develop their brand while managing Instagram growth? Don’t get me wrong; I’m all for creating original content, that’s how you create an authentic social profile that people want to follow. And, of course, at Creating a Brand we develop original content then share it via automation services. (Check out this post on that topic ‘How to Automate Your Social Media‘)
Back to my question, who has time to develop their brand while managing Instagram growth? What I don’t want to do is go through pictures to like and comment on. I don’t want to spend time searching for potential customers. I want to get a team built around Creating a Brand to do this so I can focus on what matters, developing my brand. The best utilization of my time is spent growing the Creating a Brand Community – So that’s what I need to spend the majority of my time doing, not liking, commenting and following accounts on Instagram.
Intentionality of time and resources is vital for creating a successful brand.
Here’s my point. It’s 2019, everyone that is serious about creating their brand needs to consider investing in an Instagram growth agency. It’s time we all stop spending so much time on social media, especially Instagram. (Check your screen time app, how much time do you spend on Instagram every day?)
Creating a Brand wants to help you find the RIGHT Instagram growth agency.
The Creating a Brand team tested and evaluated 50 Instagram growth agencies to provide you with a list of potential partners for growing your Instagram account. We kept a very detailed spreadsheet with all the information about each company. We documented everything we could. Including analytics at the start and end of using each company and follower retention. We are serious about finding the best options available in the industry.
Here’s the deal, many of the Instagram growth agencies we evaluated are the reason this type of service has had a bad rap in the past. But we did find five excellent options worth mentioning in this blog post.
“What about the other 45 Instagram growth agencies?” I’m glad you asked.
We found that many of them had problems. We’ll cover them all here without listing each agency individually. If you want more details including company names, we can chat about that in the Creating a Brand Community. (Which you need to join if you haven’t already!) Here are the problems we found with the 45 Instagram growth agencies that we’re not listing.
A. The “credit card required” trick.
We found that most Instagram growth agencies have generous trial periods, some up to 14 days. (The average is five days.)
However, most of these “free trials” require that you enter your credit card information before starting. That’s a red flag. We found that the majority of these agencies bill you immediately, and some even steal your credit card information. (Please be careful!) Here’s a good rule to follow: If a free trial requires your credit card information, it isn’t a free trial.
Some agencies are flat out scams. They have fake reviews on Google and lots of followers on Instagram. Their mission is to steal your Instagram account. We almost lost ours, but we ended up recovering our Instagram account; don’t worry. 🙂
C. 100% bot driven, even when it says it’s not.
This is the big one. Many of these agencies have excellent reviews. That’s because traditionally people who have used Instagram growth agencies are wanting significant increases in the number of followers, not quality followers. (Remember, it’s always about quality, not quantity.) Just because one of these companies was able to gain us an additional 100 followers in a day, doesn’t mean they were beneficial followers. If none of those new followers converted into paying customers what was the point?
Having a lot of likes and followers on Instagram doesn’t mean you have a successful account.
Bots aren’t all bad, but most are overly aggressive. There were a couple of companies that we had to log in and cancel our account because they were liking and commenting so much that we thought that our Instagram account was going to get banned.
Be careful of the following:
- Bots that hang out with the “like for like, follow for follow” family.
- Bots that follow inappropriate accounts. (You can tell that this is happening if you see a rise in pornographic DMs.)
- Outdated algorithms. If they are liking pictures, from specific hashtags and not taking any other variables into account, it’s an obsolete bot. This will get your account banned quickly.
Here’s the deal, we repeatedly saw everything we just mentioned while testing and researching Instagram growth agencies. Honestly, it was a painful experience. But we believe it was necessary to find the following 5 Instagram growth agencies that we’re proud to share with you today!
Please note: The order below is not a reflection on the rank of the company, it’s how we evaluated them based on our specific needs. Meaning, #5 below may be the best option for you when #1 was best for us. It all depends on your needs and goals. (So, don’t just skip down to #1, all five Instagram growth agencies below are sufficient options.)
Here are our top 5 picks for best Instagram growth agencies to work with:
Socivy stood out immediately as a great option. It’s a very efficient service with a quick set up. They are one of the most affordable Instagram growth agencies that we encountered. However, with affordability, you always give up something. In this case what’s lacking is both communication and an educational element for how to succeed. (Many are not interested in those elements anyway, and if that’s you, this is a great option.)
As mentioned, Socivy is among the most affordable that we came across. Prices range from $22.00/mo to $29.00/mo depending on if you commit to a month or a full year. If you are working with a smaller budget, this may be your best bet!
First off, they have a beautiful website. It’s easy to get set up and to start seeing results. You also work directly with a dedicated account manager. We liked this because it’s rare to find a human to grow your Instagram account without spending your entire marketing budget. Lastly, Upleap has a very simple, yet detailed analytics dashboard; it made it easy to evaluate how your account is doing.
Upleap’s pricing are on par with the average prices found among Instagram growth agencies. However, if you agree to annual billing with them, you will save up to 40%! Their lowest price option is $29.00/mo, and their highest option is the premium service at $99.00/mo, but if billed yearly it’s only $59.00/mo which is an excellent deal for what’s included!
If you’re looking for a one-stop, all-inclusive solution for managing your social media and growth, this one is for you! They do it all. You’ll pay a bit more, but they offer a lot more than anyone else that we evaluated. The only reason we didn’t use Sprout Social is due to Creating a Brand’s long-term relationship with Buffer.com. So, we would be paying for services that we would not be using. However, this is a solid choice if you want that one-stop solution!
Because this is a one-stop solution for full social media management, there is a higher price point. Prices range from $99.00/mo to $249.00/mo. If you have the budget, you should seriously consider using this service. (If you do, we’d love to hear your success with it in the Creating a Brand Community so we can add your story on this blog post later.)
#2. Stellation Media
As soon as we signed up, we received an email asking us a list of questions about our goals for our Instagram account. Stellation’s CEO, Derek, went on to tell us what we should expect from their service. We loved that they set the expectation. They told us not to be unrealistic because the followers would be real. That’s what we wanted!
Stellation has two separate pricing plans Instagram Growth and Instagram Growth & Likes. The plans range from $50.00/mo all the way to $199.00/mo. From our experience, we can tell you that you will get your money’s worth, no matter which plan you choose. Derek and his team are incredible. You’ll be happy you partnered with this Instagram growth agency!
And now, the Instagram growth agency Creating a Brand partnered with is……
(Michael Scott, hit us with that drum-roll please!)
#1. Social Captain
This company is extremely organized, and they offer a sexy interface for their clients. It took no time to set up and using it was simple. You also have a dedicated representative who takes time to figure out what your goals are. Not only did we enjoy working with our dedicated representative (Maria), but she also helped us find more customers through her work on our Instagram account. That’s what this is all about!
We also enjoyed communicating with Social Captain’s CEO, Anthony. He made sure that we enjoyed the service and offered solutions for continued success.
Out of every company we evaluated, the follower retention was best with Social Captain. They helped us gain real followers to grow our brand. We’re happy to be partnered with them as our Instagram growth agency!
Social Captain has excellent pricing; especially considering that the pricing includes a dedicated account representative. The prices range from $39.00/mo to $99.00/mo.
Social Captain’s CEO gave us an exclusive offer to share with you on this blog post. A free trial with no credit card required. Click the button below to get started. (It takes less than 5 minutes!)