2019 Income Report

January - July 2019 Earnings: $2,539.96

(Prelaunch phase of Creating a Brand)

Primary Income Drivers


Creating a Brand income chart 2019. (List of primary income drivers)

  1. New Members

    Multiple individuals have joined the community during our soft launch phase. Paid membership subscriptions are our focus, this is where we're driving everyone.

  2. Speaking Engagements

    Since January, Alex Sanfilippo has had multiple paid speaking opportunities which has helped increase income while raising awareness of Creating a Brand.

  3. Coaching/Consulting

    Although we're no longer offering this service, we had a few clients we finished working with. (No more income from this stream after the 2nd quarter 2019.)

Company Timeline

Recording Complete
May 2019

Completed recording the first season of the Creating a Brand Podcast. The audio files are being edited and are on time to launch on our target date of 06/18/2019.

Launched the Community
April 2019

In April 2019 we did a soft launch of the community. The official "grand opening" and advertisements will begin when the Creating a Brand Podcast launches.

Launched Community Beta
March 2019

Added 20 people to the social media platform, for testing purposes. Made adjustments over 2 months to maximize the effectiveness of the community.

Purchased Toolkit
February 2019

Social media platform, podcasting gear, various tools for administration and content management.

Launched Company
January 2019

Developed the income model, created website, registered LLC, created company branding, misc. administrative tasks.