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Is the product or service that you offer habit-forming? When people use what your company offers, do they get hooked and continuously come back for more? If this isn’t something you’ve thought about, you may be missing out on a huge opportunity to earn more business. To cover the topic of building habit-forming products, I am bringing back a previous guest, Nir Eyal. Nir is the author of multiple bestselling books, including Indistractable (which we talked about back on episode 52 and is one of my all-time favorite books). Today we will be talking about today, titled ‘Hooked: How to Build Habit-Forming Products. In this episode, Nir walks us through the framework for creating products that form habits among their users. Here is my fascinating conversation with my friend, Nir Eyal!


Resources Mentioned in this Episode:

▶ Get the book, Hooked
▶ Read Nir’s Blog
▶ Get Nir’s other book, my favorite, Indistractable.
✅ Next Step: Control Your Attention


Alex here! 👋 Will you help me out?
I have 4 questions about the show that I’d love for you to answer.

ANSWER ALEX’S 4 QUESTIONS