Creating a Brand has a good reputation on social media and search engines. However, we were wondering, does it matter from a search result ranking factor? (We know it matters to customers.)
We went on a search to see if we could find answers. We reached out to Joy Hawkins. She is the author of The Expert’s Guide to Local SEO. She pointed us to an article she wrote on this exact topic.
We learned a lot from this. It’s very interesting and really cool. We’re not going to give anything away!