If you follow me on social media, or you read my blog posts/listen to my podcast, you know that I am a big fan of Buffer. Not only do I use their product, I also follow their blog. They release some of the most relevant content about social media and marketing.
Buffer recently released a new report about marketing on Facebook. The big take away is that engagement on Facebook pages is down. But, it’s not a lost cause. You should continue your marketing efforts on Facebook.
In their post, Buffer gives some insight on how to build a successful Facebook page. One thing Buffer shared is that brands with the best engagement are posting 5 times per day.
5 times per day is too much for me. I am going to be sticking with 1 post per day. The ‘right’ number of posts will drop within the next year. Less will become more as we are already seeing happen.
Enough from me today. Here’s Buffer’s post:
I encourage you to take a few minutes to read Buffers post. It will help you continue to develop your Facebook marketing strategy. As always, if you’d like to discuss this, please feel free to reach out to me.